The partnership will see TENZING activate across key BUCS events, including BUCS Nationals and BUCS Big Wednesday, bringing its energy drinks and brand experience directly to the student sporting community.
As part of the partnership, BUCS competitors will also have access to exclusive TENZING offers, including an initial 30% off their first online order, giving students the opportunity to fuel their training and competition at a discounted price.
Will Roberts, BUCS CEO, said: “We’re delighted to welcome TENZING as the Official Energy Drink Partner of BUCS. Our events bring together thousands of student athletes from across the UK, and this partnership will give TENZING a fantastic opportunity to engage directly with this passionate and active community.
“From BUCS Nationals to BUCS Big Wednesday, we’re looking forward to bringing the TENZING brand to life at our events, while also providing our competitors with exclusive benefits. We’re excited to work with TENZING and look forward to what we can achieve together.”
Huib van Bockel, Founder and CEO, TENZING, added: “Good energy. No artificial stuff. This generation is questioning what’s in the can, and energy drinks should keep up. I created TENZING to offer energy from nature, low in calories and without artificial sweeteners. But what excites me most about this partnership is being part of university sport and supporting students doing what they love. BUCS brings together an incredible community of young athletes across the UK, and we’re really proud to be part of it and bring some Good Energy along the way.”