This year’s British Universities and Colleges Sports (BUCS) conference will be sponsored by Star Trac®, a leader in the development of advanced fitness equipment.

The company will be supporting the three day event, which is taking place at The University of Exeter between the 10th to the 12th July, as part of its commitment to helping more people mould lifelong health and fitness habits.

“We are delighted to be sponsoring BUCS 2012 conference, and we are sure it will be a very special event in the Olympic year. Being able to support the development of staff from over 160 institutions is a great privilege and the number of people they are responsible for getting their message to is phenomenal,” says Matt Pengelly, Managing Director for Star Trac Europe .“We hope our sponsorship will play a part in shaping and conditioning the university population towards a healthy lifestyle, not just during their studies but also long after graduation,”

As a company, Star Trac is committed to improving people’s participation in exercise and sport, to ensure that health and fitness becomes an integral part of their lives.

BUCS CEO Karen Rothery added:  “I’m pleased to welcome Star Trac on board as sponsors of the BUCS Conference 2012 along with their industry knowledge and sharing of expertise with our members.”

About Star Trac

Since 1979, Star Trac has been a leader in developing advanced equipment for the fitness industry, focused on providing products to mould lifelong habits for health and fitness.

Its user-focused product innovations are reflected in its complete line of cardiovascular and strength equipment, including the revolutionary Star Trac Coach™, a personalised treadmill workout led by a professional coach; the groundbreaking Spinner® Blade and eSpinner®, the newest Spinning® innovations resulting from the long running relationship between Star Trac and Mad Dogg Athletics; and the Inspiration Strength™ line that takes aesthetics, biomechanics, and features to the next level.

More than four million people in over 75 countries use Star Trac exercise equipment daily, enjoying its unparalleled functionality and style.

For further information on Star Trac®, please call Star Trac® Europe on 01494 688 260 or visit our website at www.startrac.com.

For further information on BUCS Conference, please BUCS office on 0207 633 5080.